Meme Mania Reloaded in Trump Era - Inside the Frenzied Rise of Newsmax and the Market Chaos It Signals

By
Léa D
7 min read

Meme Mania Reloaded: Inside the Frenzied Rise of Newsmax and the Market Chaos It Signals

A Meme Stock on Steroids: Newsmax’s Wild Ride

In the blink of a market cycle, Newsmax has gone from a niche conservative media company to the epicenter of a trading storm—vaulted into meme stock stardom by legions of retail traders seeking profit, rebellion, or both.

NMAX Stock Price Today (Google Finance)
NMAX Stock Price Today (Google Finance)

What began as a modest IPO, priced at just $10, erupted into a hyper-volatile market phenomenon, with intraday highs soaring past $200—a gain of more than 2,000% at times. This explosive ascent isn’t being driven by fundamentals. It’s not earnings, revenue growth, or breakthrough innovation fueling this rise. Instead, it’s Reddit threads, Stocktwits hype, and a coordinated fervor that has made Newsmax a digital battleground between everyday traders and institutional giants.

A meme stock refers to shares of a company that gain viral popularity among retail investors due to online social media hype, often on platforms like Reddit. These stocks are characterized by high volatility and price movements driven more by internet trends and coordinated enthusiasm than traditional company fundamentals or financial analysis.

Newsmax has become a symbol—not of financial health, but of financial sentiment. And behind that sentiment is a volatile cocktail of populist defiance, market mechanics stretched to their limit, and a politically charged undercurrent that risks cascading far beyond a single ticker symbol.

Retail Enthusiasm Meets Limited Float: A Recipe for Volatility

What sets Newsmax apart—and makes it dangerously reactive—is the structure of its stock.

With insiders and major shareholders, including founder and CEO Chris Ruddy, holding a dominant slice of the pie, only a sliver of Newsmax shares are actually available for public trading. This razor-thin float is precisely what gives retail traders their power. Even a modest influx of buyers can send the stock skyward, while any dip in sentiment can lead to a cliff dive.

Stock float refers to the number of a company's shares available for public trading, excluding those held by insiders or controlling investors. A limited or low float means fewer shares are actively traded, making the stock's price more sensitive to shifts in supply and demand, which consequently increases its volatility.

“The float situation is critical,” one market analyst explained. “When there are so few shares to go around, a Reddit-fueled rally can distort the price beyond any semblance of reality. But the same mechanics that drive the surge can create a vacuum when the crowd moves on.”

Multiple trading halts have already marred Newsmax’s post-IPO journey, reflecting the infrastructure strain of hyperactive speculation. Exchanges pause trading when price volatility exceeds set limits—mechanisms designed to prevent crashes but also a flashing warning that the stock is behaving outside the bounds of normal market activity.

Speculation Over Substance: A Disconnect That Alarms

Newsmax’s financials tell a very different story than its market cap. With $171 million in revenue and a $72 million loss reported, there is no business case for a multibillion-dollar valuation. Yet, that is precisely what has happened—driven not by quarterly reports but by memes, momentum, and a feeling of shared purpose among retail traders.

Companies are typically valued using various methods that analyze their financial health and future prospects. Common approaches involve comparing market capitalization to financial metrics like revenue or earnings, often utilizing ratios such as the Price-to-Earnings (P/E) ratio.

“There’s almost a religious zeal to it,” noted one institutional trader. “They’re not buying a stock—they’re buying a narrative, and that narrative is anti-establishment, anti-hedge fund, and deeply tribal.”

The narrative isn’t just financial—it’s political. In certain circles, Newsmax is perceived as a cultural torchbearer for the right, a media underdog fighting mainstream giants. This has transformed the stock into more than an investment. It’s become a political statement, a vehicle for retail investors to declare allegiance or dissent.

From Reddit to Reality: The "Riders" and the "Sharks"

The battlefield is defined by two forces: the “riders” and the “sharks.”

The “riders” are retail investors—self-organized, often anonymous, and driven by sentiment, memes, and digital camaraderie. Platforms like Reddit’s WallStreetBets and Stocktwits pulse with calls to “diamond hand” (hold through volatility), creating viral momentum that drives prices far beyond intrinsic value.

Abstract image symbolizing retail investors vs institutions. (shutterstock.com)
Abstract image symbolizing retail investors vs institutions. (shutterstock.com)

Opposing them are the “sharks”—hedge funds and institutional traders. Often armed with short positions, these professionals wager on the eventual collapse of meme-fueled valuations. To them, Newsmax is not a media company with upside potential—it’s a ticking time bomb inflated by irrational exuberance.

Short selling is a strategy where investors bet against a stock by borrowing and selling shares, hoping to buy them back cheaper later. This became central to meme stocks when hedge funds heavily shorted companies like GameStop, prompting coordinated buying by retail investors to trigger a "short squeeze," forcing short sellers to buy back at much higher prices to cover their positions.

“The real money is made in the volatility,” one professional trader commented. “You ride the surge up, hedge against the crash, and try to avoid getting caught when the music stops.”

Echoes of GameStop, But With Sharper Teeth

Observers are quick to compare Newsmax to the meme stock darlings of the past—GameStop, AMC, Bed Bath & Beyond. But there’s a crucial distinction: Newsmax’s float is even smaller, and its media-political identity adds a layer of complexity that past meme stocks lacked.

Did you know that GameStop, the iconic meme stock, has experienced several dramatic surges in recent years? In early 2021, its stock price skyrocketed by over 1,500% in just a few weeks, driven by a short squeeze fueled by retail investors on platforms like Reddit's r/wallstreetbets and influenced by figures like Keith Gill, aka "Roaring Kitty." This frenzy was marked by extreme volatility, with trading halts and significant short interest. Although GameStop's stock has not regained its 2021 highs, it has seen recent surges, including a 179% increase in May 2024 following Gill's return to social media. Despite these fluctuations, GameStop remains a symbol of the power of retail investors in shaping market trends, often through speculative and social media-driven strategies.

The GameStop saga was, in many ways, a populist rebellion against institutional short-selling. But Newsmax is being traded not only as a short squeeze candidate but also as a symbol within a deeply polarized media ecosystem. This makes sentiment even more erratic, with swings driven not just by earnings or rumors but by political flashpoints.

And while there’s no evidence that political figures—including members of the Trump family—are directly involved in stoking the trading, the ambient narrative and chatter suggest that ideology is playing an invisible hand in price movements.

Systemic Risk: Could Meme Stock Mania Go Macro?

The rise of meme stocks has often been treated as a sideshow—spectacular, yes, but ultimately contained. However, the structure behind Newsmax’s price action suggests a potential for wider disruption.

Systemic risk is the danger that the failure or distress of one or a few large financial entities could trigger a cascading collapse across the entire financial system or market. This potential for widespread instability, often spread through financial contagion, threatens the overall economy.

The volatility it introduces can lead to cascading effects: forced liquidations, margin calls, and sudden portfolio rebalancing by funds caught in the crossfire. If meme stocks become too embedded in broader indices or if their volatility spills into ETFs and mutual funds, the contagion risk increases.

And in an environment already marked by geopolitical tension, policy unpredictability, and inflation uncertainty, such destabilizing agents are particularly dangerous.

A veteran market risk consultant put it bluntly: “One over-leveraged meme stock collapse could ripple into sectors with nothing to do with media. Liquidity events don’t respect sectors—they respect math.”

Regulation on the Horizon? The SEC Watches Closely

Regulators are paying attention. While the SEC has previously stepped in to examine suspicious trading patterns, the surge in meme activity—especially in politically adjacent stocks—raises new questions.

Do current circuit breakers and disclosure rules adequately account for retail-driven volatility? Should new thresholds exist for low-float IPOs that experience extreme price swings in their early trading days? These are no longer fringe issues—they’re central to market integrity.

If meme stocks continue to exhibit volatility at systemic scale, expect louder calls for regulatory reforms. Such reforms could include higher disclosure requirements for insider holdings, enhanced social media monitoring, or even transaction taxes designed to dampen speculation.

Investor Lessons: Hype Is Not a Hedge

For professional traders watching the Newsmax chart with awe or concern, the message is clear: this isn’t a fundamental play—it’s a momentum storm. The only certainty is uncertainty.

Risk management is paramount. Stop-loss discipline, portfolio diversification, and real-time sentiment monitoring have become essential tools—not just for hedge funds, but for anyone tempted to join the rally.

There’s also a broader lesson for market participants: the price is not the business. And when the gap between the two becomes too wide, gravity eventually wins.

Meme Stocks as Market Mirror

Newsmax’s meteoric rise isn’t just a quirk of retail trading—it’s a mirror reflecting deeper shifts in market behavior, investor psychology, and political culture. It reveals a trading environment where sentiment, not spreadsheets, drives action. Where the crowd, not the analyst, holds sway.

But when crowds turn, they turn fast.

And for Newsmax, the only thing more extreme than the upside could be the fall.

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